About Us

the plastfree brand

Instead of watching from the sidelines as environmental pollution worsens, Abi & Anushka have become the change they wanted to see in the world.

Plastfree Foundation works with various charities in UK & abroad to tackle period poverty by giving donations, film screenings to raise awareness, talks in schools & collaborating with like minded organisations.

We also have recently partnered with We Do Ethical to plant trees to offset our carbon emissions & work towards being carbon neutral. Our charity partner in India is a wonderful organisation Calcutta Rescue with whom we have started to work closely to donate pads monthly to children and women in slums in Kolkata- our home town. We are also working on a handicraft project to generate employment by including bespoke hand stitched sanitary pouches in our FIRST PERIOD KIT for kids too!

We both worked in retail and business banking, prior to starting out as entrepreneurs twelve years ago. After watching the most iconic documentary of the year 2018- Blue Planet II, we couldn’t believe the devastating impact human behaviour had even in the remotest corners of our planet. We had to know more about plastic pollution- its causes & effects.

I, Anushka started a petition to make manufacturers responsible for plastic product ingredients, packaging & recycling; it wasn’t enough. Abi felt responsible to contribute to our community too.

On an average 11,000 menstrual items are used each year & period products were voted to be the 5th largest ocean polluter- this had to change. Although I was pleased to find a few products in the market that was organic & biodegradable, however, as a customer I was not satisfied with the quality, performance & packaging. Many still came with wrappers, core, back sheet all made of plastic and did not absorb well enough causing leaks and stains. This meant that if customers decided to switch to a plastic free period product, unfortunately they would be compromising with the performance & quality.

We wanted to make a product which was not only plastic free, chemical free, dioxin free and fragrance free in all layers, but also wanted it to be fit for its purpose & more.

Two years of research and development materialised the concept of Plastfree, the highest absorbing biodegradable sanitary pad range available in UK & every element free of plastic. They are better than the plastic ones as instead of 800 years, Plastfree products take from 6 months for tampons & up to 2 years for pads to biodegrade in a warm & humid condition. Plastfree truly justifies its name & value.

Plastfree UK is a team of women and men from all walks of life, united together to create sustainable hygiene products of excellent value for women & our planet. Plastfree family in a short period of time is present in UK, Canada & UAE all working towards a vision of plastic free periods.

When you buy, We donate

Plastfree Foundation believes that everyone has a right to live in dignity during periods & no one should miss school because of menstruation. That’s why with every box you buy, we donate 5% of our profits monthly to someone in a deprived condition or homeless.

We not only work in village communities around the world but also in developing countries like UK where poverty might not be seen so blatantly but it certainly exists!

End Period Poverty. Live Consciously.


Calcutta Rescue

Calcutta Rescue  is a pioneering Indian-registered charity working to improve the lives of the poorest people in and around Kolkata.They work in coordination with other charities to improve the living standards in slums through the provision of clean drinking water, toilets, electricity and other essential services.

Plastfree is running a Fairtrade handicrafts project with them which provides training and employment for ex-patients and former school pupils who cannot find work elsewhere.Our bespoke designed sanitary pouch will be available foe sale and will be included in our First Period Kits! So help your little ones deal with their first periods with grace and dignity whilst GIVING back too.

Save our Rivers!


Plastfree Foundation is partnering with Lanes For Drains, drainage company who have been in the news last year and also on BBC for starting a campaign called ‘ Unblocktober’. It gained great momentum focussing on issues like flushing fats, oils, wet wipes, sanitary pads, liners etc down the toilet & sink that eventually costs the common people and govt millions to get rid of as it blocks the drains.

Plastfree, will be supporting their campaign as a feminine care brand focussed on environmental issues & spread this message ‘DO NOT FLUSH’- one of the solution to the single use plastic problem in oceans and seas today!



Period Education


Plastfree Foundation is supporting the Youth Cimate Summit 2020 organised by Global Action plan and London Eco Schools Network led by students- our future leaders and teachers. We are very excited to  be a part of it and spread the message of using plastic free period products & focus on the message of ‘Do Not Flush’.



We are an Endometriosis Friendly Employer, supporting Endometriosis UK, a charity that helps employers support all our employees to break the stigma about endometriosis or any menstrual problems & talk freely about it.


The People Project

The People Project was started in 2017 by two teenagers from South London to give a platform for homeless people to share their stories alongside photos, with the aim of breaking down stigma and starting a discussion. Now 4 years on, Kate Shelley is single handedly running the project, alongside fundraising campaigns to help handout essential items, which have raised over £5,000 in total alongside donations, including those from PlastFree. 

Young Creators UK

Young Creators UK is a youth led Community Interest Company, based in Brixton and on the Southbank, creating change in the media industry. YCUK’s core objective is to remove social and economic barriers to make creativity accessible for all. Creating over 700 paid creative jobs at a minimum of London Living Wage, 95 workshops for young people, training, mentoring and free professional equipment and software. The unique culture not only puts youth at the heart of work, but also creates a space for relevant and real discussion, creating a safe space and platform for young people from a diverse range of lived experiences and cultures to be open and feel safe. 

Your Smalls Appeal

Diana Esho is the founder of this charity. Your Smalls Appeal was set up in January 2016 as an initiative to help and empower girls in The Gambia. The aim of the initiative is to support young girls and women in developing countries like The Gambia.They do this by collecting donated recycled bras, new pants and buying reusable menstruations kits. We aim to provide as many girls as possible in poor rural areas in The Gambia with a menstruation kit.

Paiwand Afghan Association

Plastfree recently donated to this wonderful charity by donating towards 700 afghan refugees that came to Gatwick airport. Baby milk powder, underwear and essentials were included too to address items that were of outmost importance ijn their vulnerable condition.

Our Purpose

“To us it has always been the journey that seems to have a purpose than the destination itself”, says Abi &  Anushka, the Founders of Plastfree in reference to how they managed to create a product that reduces the carbon footprint and help the environment. Our purpose was to address a problem that needed a conscious attention.

Our Goal

Our goal is to educate people about plastic pollution caused by sanitary pads and give our future generations a premium eco friendly product that they can afford. By using alternative eco friendly products in our day to day lives, we can all contribute to a greener earth.

I have been using this product for the last 2 months. I must say this is the best sanitary pad I have used and will not go back to any other high street brands even. Extremely good feel .
Environmentally friendly, what more you want?
Very well presented and easy to carry even in small handbag. Highly recommended.

Verified Purchase

Frequently Asked Questions

Learn more about our products!

Is Plastfree made of Natural products?

Yes, all of the Plastfree products are hypoallergenic, free from fragrance, chemicals and are made from sustainable materials only.

How good is Plastfree compared with other similar ones?

Our products are kinder to your skin and absorbs 5 times more than the other brands. We have not only thought about the pad top layer using the best organic cotton, we have introduced a new leak proof 'biodegradable bottom layer' instead of plastic PE layer as given by others. We have also thought about 'disposal' as being an important part of the period waste. So wrapping the pad in cotton covers instead of plastic covers and no stickers certainly gives way to spread the message of being kinder to our planet and promoting good disposal habits. Our box is also 100% recyclable using paper instead of the nasty plastic as given by the giant brands. All these changes have made the product eco friendly and cetainly the right choice for you!

Are they good for heavy flow?

Plastfree products have layers of ultra-absorbent core in the pads, which firmly locks in the heaviest of flow. We are proud to say that our products absorb blood from 220ml to 500ml in our different sizes, which is 5 times of what is available.


Yes. There’s a world of difference between conventional cotton pads & certified organic cotton pads. Conventional pads contain almost 4 single carrier bags and are produced with regular cotton using heavy pesticides & chemicals. The cotton top sheet used in Plastfree pads are sourced from farms using natural organic process. Although we use 100% GOTS certified organic cotton, we do not overprice our product. We believe in giving our future generation a premium eco-friendly organic product that they can afford.

Are your products biodegradable?

Our products are made of natural cotton and are biodegradable, packaging is also using sustainable materials only.

Are your products all Vegan?

All of our products are Vegan products. Ingredients and production methods are checked and certified by the experts at Vegetarian Society.

Where can we buy the products?

It is available online, in selected pharmacies and local stockists near you.  Click Find us  for more details.

Are your pads expensive?

Breaking free from the habit of buying cheap unsustainable goods is a hard thing to do in a competitive world. Hence coming out of one's comfort zone to buy a new product can seem tougher than ususal for many. We have made sure women can buy Plastfree pads at the price closer to the leading brands.

Get in Touch!

Feel free to contact us for any queries, feedback or complaints related to Plastfree products.



Call Us

0800 4118 200

Visit Us

Head Office- 2nd Floor, 1-5 Clerkenwell Road, London EC1M 5PA

Reg Office- 55A Palmerston Road Sutton SM1 4QL

Warehouse- 12 Kimpton Park Way Sutton SM3 9QS